7 Lessons From the Gen Z Invasion of Costco
1. Digital Savvy: Gen Z prefers online shopping options for convenience.
2. Sustainability Focus: Emphasis on eco-friendly and sustainable products.
3. Social Media Influence: Purchases influenced by social media trends.
4. Value Conscious: Seek value and quality in purchases.
5. Flexible Shopping: Preference for versatile products and quick meal solutions.
6. Brand Conscious: Preference for brands with transparent values.
7. Community Engagement: Appreciate stores that engage with local communities.
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